According to many studies, there is no specific time to post a video on YouTube, but most often the audience is most active during the weekend.
What are the Top Tips for Posting Videos on YouTube?
First of all, focus on your target audience and the time when people come to watch your videos. Videos are also should be published in advance so that YouTube has time to index it.
Social networks are an integral part of the lives of many people. Now many corporations and companies have pages on social networks in order to increase the target audience and attract the attention of new people. However, in order for as many people as possible to see your images, poses, posts, videos, and more, you must properly manage your social networks.
You probably know that YouTube is the second most popular search engine on the Internet after Google. That is why many people are interested in what is the best time to post on YouTube. However, in fact, unlike other social platforms, it is quite difficult to name the best time to upload on YouTube, since it does not have a feed. However, we looked at the data and identified the times when posting a video would make the most sense and impact people’s engagement on YouTube.
When It’s The Best Time To Post On YouTube
Matt Gielen of Frederator Networks claims that a common question he gets asked is “what is the best time to post videos on YouTube”. That’s why Frederator Networks conducted a survey and collected data from over 12 million monthly views and 1,300 channels. According to these data, men are more likely to use YouTube in general, but the number of viewers aged 13-14 is the same for both sexes.
So, considering various factors and data, Frederator Networks has determined that the best time to post on YouTube 2021 is as follows:
Day of the week | Best time to post |
Monday | 2 to 4 pm |
Tuesday | 2 to 4 pm |
Wednesday | 2 to 4 pm |
Thursday | Noon – 3 pm |
Friday | Noon – 3 pm |
Saturday | 9 to 11 am |
Saturday | 9 to 11 am |
Also according to the study, the best days to post on YouTube are Thursday or Friday. So, choose one of these days and post your videos between noon to 3 pm for maximum impact.
It’s also important to note that this time is the same as that found by other organizations a few hours before YouTube’s peak time. The researchers note that many people watch YouTube at the same time as they watch TV. Thus, by uploading a video to YouTube a little earlier than the peak time, you can get more views.
What Does Boosted Say?
Boosted claims that the majority of YouTubers are in the US, but that doesn’t mean it’s the only thing to consider. Russia, Brazil, China, India and other countries are also important parts of the market. So, if you want your video to be easily found, Boosted also recommends publishing it a little earlier. This way YouTube will have some time before cheaters to index your video and populate search results.
Note that Boosted has found that the best posting times are between Friday and Saturday, as well as Wednesday. They state that the best time to post is 5pm, but the main thing is that you post before 9pm. Also, surprisingly, according to Boosted, the best time to post would be Sunday 11 am or 5 pm.
What About Edgy Views?
Edgy, like Frederator Networks, advises users to upload videos to YouTube on weekdays from 2 to 4 pm CST or EST. They also, like Boosted, remind you of the importance of publishing videos in advance so that YouTube has time to index your video. If you post a video earlier, it will be more likely to show up in search results.
Also according to the observe, many people are most active in the afternoon for weekends. That’s why if you’re going to upload a video on the weekend, be aware of this difference and publish the video in advance. Edgy recommends scheduling a 10-11 am post on the weekend for best results.
What Are The HowSociable Calculations?
HowSociable claims that posting a video at the right time can have great benefits and significantly establish views. They point out that the best time to post videos is in the evening when people are free and online. More specifically, HowSociable is in solidarity with Frederator Networks here.
They also note that posting content does become more effective as the weekend approaches, as people become more relaxed and watch videos more frequently. Thus, HowSociable believes that Thursday and Friday are the most likely days to post videos. Conversely, Monday and Tuesday are likely to be the most inefficient.
What About Misfit Hustlers?
Misfit Hustlers claims that posting a video at the right time can be critical as it can get you 5x more views. That is why it is important to publish them not at any time convenient for you, but when it is convenient to look at the reflection. So, Misfit Hustlers says that you need to take into account the analytics of your channel in order to identify the best time for your audience. Ideally, it is best to post videos on the day when your channel has the most viewers two hours before your prime time. You can find it in the Analytics (Audience) section. So you will need to click on “when your viewers are on YouTube”. Also, Misfit Hustlers says that posting videos a day in advance can also bring good results, since videos most often gain views in the first two days.
What Are Magisto Ideas?
Magisto says that the type of video, your niche and posting time are very important variables to consider when you want to post a video. First of all, you need to find out which country you are targeting and study your audience. Who are your videos more suitable for – men or women? What age group? All of these factors will be critical.
Like everyone else, Magisto emphasizes the importance of the index algorithm and reminds you to publish videos a few hours earlier. They also note that people most often watch YouTube in the evenings and on weekends, but most of all on Sundays.
Also, unlike other sources mentioned before, Magisto says to post videos either in the late afternoon or early morning. Even on Sunday, it’s best if you post the video from the very morning.
What Is The Opinion Of Social Video Plaza?
According to Social Video Plaza, the best time to post a video depends on your audience. So, even if you know the overall best time to post, it doesn’t mean it will work well for your channel. That is why Social Video Plaza says that there is no advice that can be applied to everyone.
However, they still point out that publishing the video overnight would clearly be a bad idea, as the algorithm would not have anyone to test the published video with. Thus, it is recommended to post the video in the morning so that it has enough time to find the right audience.
What Are The Top Tips for Posting Videos on YouTube?
Since most people watch YouTube at the same time they watch TV, the ideal time to post will depend on your audience. As already mentioned, there is no specific time at which it is worth posting a video that would be universal for all people, so you need to pay attention to the audience of your channel. However, it is recommended to post videos closer to weekends, preferably in the evening or early morning. Also remember to do this a little ahead of peak viewing times.